// signal(daily)

The daily briefing for AI marketers, growth hackers, and operators.

// computing(∑)

LIVE

847

∑ sources

0.47%

σ signal/noise

t₀ today 2026-02-04
LIVE

How to demonstrate marketing ROI in a way the C-suite trusts

Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech outlines strategies for effectively communicating marketing ROI to executives. Strategy: Use data visualization to present insights. Action: Align marketing metrics with business objectives. Tools: Leverage analytics platforms for accurate reporting.

For ChatGPT ads, behavior matters more than targeting

by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech highlights the importance of user behavior over traditional targeting in ChatGPT advertising. Strategy: Focus on user engagement metrics. Action: Experiment with different messaging based on behavioral data. Tools: Utilize AI-driven analytics for insights.

57% of consumers trust brands more when they use AI, study finds

by MarTech Read time: 4 minutes · Marketing
Score: +2800
MarTech discusses how AI usage can enhance consumer trust in brands. Insight: 57% of consumers feel more positive towards brands using AI. Action: Integrate AI tools into customer interactions to build trust. Strategy: Highlight AI features in marketing campaigns.
t₋1 yesterday 2026-02-03

Why AI visibility can increase direct traffic even when nobody clicks

Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech highlights how AI visibility can enhance brand presence online. Visibility: AI can create an impression of authority. Traffic: Increased visibility can lead to higher direct traffic. Action: Implement AI tools to improve search visibility.

How to make retargeting emails drive more sales during promotions

by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech outlines strategies to enhance sales through retargeting emails. Strategy: Personalize email content for better engagement. Automation: Utilize automated workflows to streamline retargeting. Action: Test different subject lines to optimize open rates.

B2B Email Marketing: How to use email to drive B2B pipeline growth

by HubSpot Marketing Read time: 4 minutes · Marketing
Score: +2800
HubSpot breaks down effective strategies for B2B email marketing. Strategy: Segment your audience for targeted messaging. Tools: Leverage CRM tools to track engagement. Action: Create a content calendar to maintain consistent outreach.
t₋2 2 days ago 2026-02-02

Google Analytics To Become A Growth Engine For Business

Highest rated content by Search Engine Journal Read time: 4 minutes · Marketing
Score: +3000
Search Engine Journal outlines the evolution of Google Analytics into a comprehensive growth platform. Strategy: Transition to GA4 for full-funnel measurement. Tools: Leverage AI capabilities for data-driven decision making. Action: Prepare for upcoming features to enhance analytics.

Email marketing automation tools: How to choose in 2026

by HubSpot Marketing Read time: 4 minutes · Marketing
Score: +2900
HubSpot Marketing breaks down the criteria for selecting email marketing automation tools. Strategy: Assess integration capabilities with existing systems. Tools: Evaluate platforms based on user experience and analytics features. Action: Test multiple platforms to find the best fit for your needs.

// tools.directory

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Sarah C.

Head of Growth